Price by Negotiation
Price by negotiation was collaborative work by the artist-run initiative I co-direct, Current Projects, which was created for the [Q]ARI exhibition held at both the Sydney Contemporary Art Fair and Griffith University Art Gallery in 2013. [Q]ARI was curated by Naomi Evans and Pia Robinson.
Embracing the art fair commercial system, Current Projects put the whole artist-run initiative itself up for sale, with the price by negotiation. To market the initiative, Current Projects created a promotional video outlining its achievements and featuring artists and gallery owners involved with Current Projects talking about their amazing experiences with the initiative and encouraging it's purchase. The full video can be seen here. It features artists Yannick Blattner, Christopher Cipolllone, Sam Cranstoun, Pirrin Francis, Daniel McEwen and Clark Beaumont, plus gallery owner Ryan Renshaw. In addition to this, a range of Current Projects documentation and promotion material was displayed at a negotiating table, and visitors were invited to negotiate with Current Projects Co-director Amy-Clare McCarthy. Co-directors of Current Projects for this project were Richard Stride, Amy-Clare McCarthy, Michelle Knowles and Katherine Dionysius.